Connect Web App

Connect Website Visual Redesign — Visual Design Support

I provided visual design support on the Connect website redesign, enhancing interface aesthetics, visual hierarchy, and UI component consistency. My role focused on refining visual elements to align with the brand’s identity while supporting overall usability and clarity.

Problem
The goal of the redesign was to elevate the user interface, improve visual communication, and reinforce brand identity through strategic visual design enhancements.

Goals
• Improve overall visual clarity and hierarchy  
• Enhance interface aesthetics in alignment with brand identity  
• Support usability through clean, consistent UI elements  
• Ensure visual cohesion across screens and breakpoints  
• Collaborate with UX and development to integrate design solutions

Results
The updated visual design contributed to a more cohesive and modern interface that better communicates content and reinforces brand perception. Through collaboration with UX and development teams, the refined visual components enhanced overall usability and aesthetic quality.

This work reinforced the value of strategic visual refinement in enhancing clarity, supporting usability, and creating a cohesive digital presence.

‍